My favorite thing to do in the entire world is going to the movie theater. I love sitting in the plush leather recliners, popping fluffy kernels into my mouth with some yellow liquid akin to butter and sipping on a Diet Coke as I keep my eyes trained on the big screen.
Yet my favorite pastime may disappear in a few short years. The revenue and profitability of movie theaters have declined over the years, with the plunge starting with television. Now, streaming services like Netflix and Amazon Prime continue to bite into movie theaters’ slimming profit margins, as these platforms release their own original movies.
Despite these obstacles, movie theater revenue is up 8% from 2017, l
Movie theater experts argue that the reasons for the increase may be due to MoviePass, which originally charged customers a monthly subscription of $10 to see four movies a month. (It is important to note that MoviePass was unable to maintain this model, and plans on executing a new pricing plan that increases the monthly price but lowers the number of monthly tickets.)
Another more important reason is the superhero movies. Marvel movies contributed a lot of ticket revenue for 2018, with box office smashes like Black Panther and Avengers: Infinity Wars. Experts say that these movies are the most likely the reason behind the 2018 bump.
Despite the movie industry ending on a positive note, a huge threat to theaters still remain. Earlier this year Disney announced that it is going to pull all its films from Netflix. This includes Pixar animations, Marvel movies
Superhero and animated films are credited with keeping movie theaters alive. Disney has its hands deep in both these genres as
To me, films lose a bit of their magic when they can only be experienced on small screens. Movie theaters provide an environment that truly
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