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June 13, 2018By Nikky Garaga
If you’re anything like me, when you started wearing makeup, it didn’t look anything like it does on those Instagram models. From flashback troubles to creasing, learning what works for you can be quite a slippery slope. You don’t have to immediately go to Sephora and buy the most expensive foundation, nor do you need
June 13, 2018By Balkis Hmida
If like me, you fancy spending hours doing your make up and always like reaching for new products to try, I have found 5 brands you might want to check out. I always spend an unreasonable amount of time on YouTube watching make up tutorials and GRWM (get ready with me) videos, and most of the
June 5, 2018By Ifueko Osarogiagbon
Pride Month is officially here and like clockwork, companies and brands are pushing out pinkwashed products and campaigns to mark the month because what better way to show solidarity with the LGBTQ+ community than by saying, “We’ll take your money too!” Ipsy kicked off they’re own pride campaign, #IPSYFlyingColors, with a video on their YouTube channel.
April 3, 2018By Emily Ceja
In light of the recent call to action for more representation in the beauty community, I wanted to bring attention to the impeccable business that is Coloured Raine. Coloured Raine is a makeup brand founded in 2013 by Loraine Dowdy. Loraine is an inspiring black women who advocates for women’s rights and the inclusion of
February 14, 2018By Ifueko Osarogiagbon
It’s a pretty open secret within the beauty community that the makeup industry doesn’t care about Black women. With popular makeup brands like Tarte and It Cosmetics making foundation lines fit for 50 shades of beige and Benefit Cosmetics producing products in light and extra light, it’s not hard to see how companies are willfully
February 13, 2018By Molly Cuddy
Are you a makeup lover on a budget? Hush Beauty has got you covered. This makeup retailer, that launched in January of last year, sells name-brand makeup and skincare for extremely affordable prices. There’s both an app and website available to browse on. So what makes Hush different from other beauty retailers? One of the
February 11, 2018By Affinity Magazine Staff
Deciem is one of the most popular beauty companies right now, and they have been making waves with their inexpensive skincare line, The Ordinary. The company produces several other product lines, such as NIOD and Hylamide, but The Ordinary is the line in the spotlight right now. The Ordinary consists of effective formulas that sell
February 6, 2018By Samantha Neely
If you’re anything like me, the moment the option for “Skip Ad” comes up before a YouTube video, I slam it down. But every so often, there is an ad that grabs my attention. However, as I clicked on a SimplyNailogical video, an ad for a kabuki brush caught my eye. The ad boasted this special
February 2, 2018By Rochelle Asquith
If you’re anything like me, you read Naomi Wolf’s The Beauty Myth as a teenager and completely overhauled your make-up collection. You probably thought things like, “Why am I financially funding and contributing to an industry that relies on my lack of self-worth to keep afloat?” and “Why do I feel such a need to
February 1, 2018By Ifueko Osarogiagbon
After Tarte Cosmetic’s foundation fiasco, you’d think that by now, makeup brands would have learned that being inclusive is the only way to make the cut for their consumers. The brand rolled out a 15-shade foundation line in two formulas, hydrating and matte, but couldn’t be bothered to include more than two shades for black women, and they rightfully faced
January 16, 2018By Maggie Weeden
The beauty industry is constantly looking for a new gimmicky product to excite buyers and earn a few extra dollars. That’s why when I think of a putty highlighter it kind of sounds like a joke. The Stila Heaven’s Hue highlighter ($32) has been hyped up on the internet for a little while now, so
January 14, 2018By Esme Marfo
Tarte recently teased that they were going to release a new product. Immediately, everyone’s excitement grew: What was it going to be? After all, ever since Tarte released their shape tape concealers back in 2016, everyone has raved about them. So when Tarte posted that they were going to be coming out with a new